Rebranding Malta's oldest law firm.
Brief
As one of Malta’s oldest law and most establish law firms, with a history of 100 years of operation, Fenech & Fenech Advocates approached us to rebrand and give a new visual direction to their brand identity to represent both the firm’s legacy and its bold and dynamic vision.
Solution
The rebranding process started by identifying a new visual direction for the brand. The logo uses a contemporary sans serif font, symbolizing the firm’s innovative ideas and the collective intelligence of the whole firm thinking ahead for their clients. In application, the identity maintains the attitude of the logo with bold visual statements.
Results
A refreshed brand identity that is more appealing and approachable to younger generations while maintaining the firm’s legacy and expertise in the industry.